Rapala® Introduces New Bigger Size Jigging Rap®

When it comes to vertical presentations on open or hardwater, or pinpoint targeting suspended fish using FFS, few, if any, baits can compare to the highly versatile Rapala® Jigging Rap®.

Minnetonka, Minnesota – Now, with the addition of the new size No. 11, the legend of this go-to multi-species bait just got a little bit bigger.

With five proven profile lengths already in the family, the new size No. 11 Jigging Rap (4-⅜ inches) and weighs 1 oz, giving anglers the ability to drop a larger portion on the plates of big fish looking for a bigger feast.  The super fast rate of fall can be the difference in getting these big fish to bite.

The weighted body design of the Jigging Rap makes it the perfect choice when targeting suspended fish – any fish – at any depth of the water column. Swimming in tantalizing circles that fish just can’t resist, the Jigging Rap’s balanced minnow profile sinks quickly, and can also be bottom bounced with a quick snap or yo-yo’ed for unbeatable results.

When paired with FFS, the Jigging Rap’s balanced design with single reverse nose and tail hooks and VMC® center treble and line tie proves just as efficient at triggering bites. This allows anglers to cover a lot of water and quickly get the bait in a fish’s face when a big blip swims onto the screen.  

No matter the season, no matter the species, the Jigging Rap has earned its reputation as one of the most effective multi-species baits in fishing today. The new No. 11 size takes this legendary versatility to a new level by answering the call for a bigger, heavier fish snack. 

The new No. 11 Jigging Rap is available in 16 colors, including: Chrome Blue, Clown, Fruit Punch, Gold, Glow Green Tiger, Glow Hot Perch, Glow, Glow Tiger, Glow Yellow Perch, Juicy Lucy, Perch, Purpledescent, Purple Shades, Pearl White, Silver, and Wonder Tiger.

The new No. 11 Jigging Rap weighs in at 1 oz, and has a No. 6VMC Center Treble.

The new No. 11 Jigging Rap has a manufacturer’s suggested retail price of US $10.99.

About RaplaVMC

RapalaVMC was unofficially founded in 1936 when Lauri Rapala invented the Rapala fishing lure. RapalaVMC has grown from humble beginnings to become a market leader in the fishing tackle industry. The brand’s functionality and high quality are known by fishermen worldwide. Rapala maintains strict standards of craftsmanship while delivering its fishing products to anglers in more than 130 countries.


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