Reach the Retailers Who Move
$14 Billion in Fishing Gear
Watch this message from Angie Thompson, Publisher of FTR
Connect With the Core of the Fishing Industry
Fishing Tackle Retailer is the only media platform dedicated to the exclusive audience of fishing tackle retailers—independent shops, regional chains, and national distributors—who control over $14 billion in annual product sales. Our readers trust us to guide their stocking, promotional, and partnership decisions.
Our Multi-Channel Media Ecosystem
📖 7 Print Editions Per Year
Glossy magazines delivered to 14,000+ retail locations nationwide.
📨 Targeted E-Blasts
Reach 20,000+ subscribers with 100% client-controlled content delivered straight to inboxes — perfect for launches, promos, and announcements.
🗞 Tackle's Top Five
20,000+ subscribers. Exclusive weekly ad placements available.
📘 Buyers Guide Directory
The industry’s go-to reference for sourcing new products and vendors.
🎥 Video, Web & Social Media
Engage your audience with multimedia content and social campaigns.
📱 New Product Guide App
Mobile-friendly guide featuring the latest products, delivered directly to engaged retailers.
Built on Trust. Backed by Data.
✅ Trusted by manufacturers, reps, and retailers for over 45 years
✅ Sponsor of the New Product Showcase at ICAST
✅ Deep penetration into the independent tackle channel
What Our Customers Say
— Kurt Justice, Kurt’s Island Sport Shop, Minocqua, WI
Let’s Talk About Growing Your Business
We offer flexible advertising solutions for nearly any budget. Let’s create a plan that works for your goals.
Email Angie Thompson: angie@fishingtackleretailer.com