LIVETARGET Signs Marketing Partnership with Jason South

LIVETARGET announces that it has enhanced its Pro Staff team with the addition of Jason South and his long-running TV show, Florida Adventure Quest to an extended co-marketing sponsorship agreement.

Grant Koppers, President of LIVETARGET commented on the selection of Jason South to the LIVETARGET team: “Jason spent a year doing some serious evaluation of our lures and quickly documented outstanding field success during his filming projects. Jason’s excitement about our products comes from this diligent real-world testing, where the LIVETARGET products proved themselves to be especially productive for both saltwater and freshwater species.”

Koppers continues. “With over 750+ lures in our catalog now, we like the way Jason and Florida Adventure Quest can show anglers real techniques and applications for our lures across both freshwater and saltwater species. In addition to his TV show, Jason will help us during the year on providing Tips & Techniques content that we’ll share on our website to help anglers find the best applications for our products.”

South was equally excited to be linked to the LIVETARGET brand. “I’m now connected to a lure company that gives me a great lure tool for virtually any technique and species we target from saltwater inshore to freshwater!   The attention to anatomy, extremely realistic paint schemes, and the LIVETARGET quality of fit and finish make these outstanding lures, and the fish responded to them better than even I anticipated. I had numerous occasions documented last year while filming where the fish just choked the LIVETARGET lure. ”

Anglers will be able to connect to original content produced by Jason South via the Florida Adventure Quest TV show which will air on WFN and Fox Sports Florida (check seasonal times for air times) as well as published content on his Facebook and website:

In addition to Jason South, the current roster of LIVETARGET Pro Staff anglers includes: Dave Mercer host of Facts of Fishing; Patrick Campeau, Canadian journalist and author; Henry Waszczuk host of Fishing the Flats; and two Bassmaster Elite Pros, Stephen Browning and David Walker. See ProStaff content online at: