KastKing Launches Assegai Bass Rod Series

Some of the best time on the water is found in a back cove where the lily pads grow and the lunkers are found – the perfect money spot. The bass are ready to strike anything thrown at them, especially a realistic frog or worm. Who hasn’t had their heart leap out of their chest as the water explodes and the rod nearly jumps out of their hands? FISH ON! In these conditions, only the best gear in skilled hands will get the job done.

It’s experiences like this that make purpose-driven rods shine. With the right tool, bass anglers are able to fish more effectively while gaining much more enjoyment in their angling pursuits. It’s the reason so many anglers carry multiple rods on their front deck.

KastKing has released a new series of technique specific bass rods to appeal to the hardcore bass fishing enthusiast. KastKing’s Assegai Bass rods are where cutting-edge technology, precision craftsmanship and thoughtful design converge to deliver an unparalleled fishing experience.

“ICAST will be the launch pad for our brand-new Assegai series of Bass Fishing Rods that we feel will offer the pinnacle of performance in the Bass market. The Assegai series will feature a new, proprietary rod blank that sets a new standard in power, strength and sensitivity. A new rolling process will deliver higher sensitivity, increased twist resistance and strength improvement all while reducing weight,” said Al Noraker, KastKing President.

The Assegai Rod Series lineup includes 15 technique-specific models ranging from 6’4” to 7’10” in length, encompassing 12 casting and 3 spinning styles. Each of the rods in the lineup provides the serious bass angler the pinnacle of angling excellence with rods featuring an impressive list of high-end components. “Assegai rods are designed for the way anglers approach today’s most effective angling methods. All feature Premium Fuji K-Frame guides and Fuji reel seats, exceptional cork handles with EVA inlays that enhance feel and comfort and carbon fiber foregrips and fighting butts that are both functional and beautiful,” added Noraker.

KastKing’s proprietary Elite Carbon blanks set new standards in power, strength, and sensitivity that forms the backbone of the entire Assegai lineup. These blanks, with a remarkable 40 million modulus and 750k Strain Rate are infused with nano resins through a high-pressure rolling process, resulting in a 5% lighter, 30% more twist-resistant, and a 10% stronger blank compared to other high-end rod blanks.

Additionally, to ensure smooth casting and exceptional durability, line control is managed via premium Fuji K-Frame guides featuring Alconite rings. Fuji TVS spinning or PTS casting reel seats have been selected for ultimate reel security, control and performance.

AAA cork handles, adorned with a custom EVA insert, offer exceptional feel, durability and enhanced overall beauty of the rod. A carbon fiber fighting butt and foregrip not only reduces weight, but improves overall balance of the Assegai Rod Series.

Finally, details such as drop shot style hook keepers keep your gear organized and easily accessible, saving you time and effort on the water.

Embark on a new era of bass fishing with the Assegai Bass Fishing Rods, where cutting-edge technology, precision craftsmanship, and thoughtful design converge to deliver an unparalleled fishing experience.


  • IM9/40 Mil Modulus/750K Strain Rate/4500Mpa Tensile Strength 6 Layer with Nano Resins
  • Technique Specific with new, techniques designations – non-traditional
  • Fuji K-Frame Guides with Alconite Rings
  • Fuji TVS and PTS Reel Seats
  • AAA Cork Handle Handle with EVA Inlays
  • Carbon Fighting Butt and Foregrip
  • Drop Shot Hook Keeper
  • 15 Models – 3 spinning and 11 casting

MSRP: $149.99

Learn more about KastKing’s innovative new products by visiting Booth #5108 at ICAST 2023.

For information on KastKing or the new ICAST 2023 products, please contact Dena at dena@kingeiderpr.com.

About KastKing

Founded in 2013, KastKing had a vision of producing quality products designed by anglers for anglers and delivered directly to the consumer at affordable prices. True to that vision, KastKing products are developed through feedback from the fishing community and go straight to the manufacturing floor. This inverse of the traditional manufacturer-to-consumer formula introduces cutting-edge features into new products that anglers want and need. The brand has gained popularity among anglers by offering affordable innovation through in-house engineering, which allows KastKing to provide never before seen technology at truly remarkable prices. Ten years later, KastKing products have been sold to consumers in more than 150 countries and regions across the globe through a variety of supply chains. Originally, KastKing’s products were only available online, but consumers can now find their favorite products in a growing number of retail locations. For more information about KastKing and KastKing products, please visit our website at kastking.com or follow us on Instagram, Facebook, TikTok and YouTube.