Delta, BC: Today, Gibbs-Delta Tackle, the largest and oldest (109 Years) tackle company in Canada announced they have added to their strong brands by acquiring O’Ki Tackle Manufacturing Ltd.
On the company’s customer-centric strategy, Gibbs-Delta President Rob Campbell said, “O’Ki provides us with another outstanding consumer brand that has stood the test of time through innovation and building lifetime partnerships with distributors, retailers, and all the fishermen/women who have enjoyed the products over the last 45 years. We look forward to strengthening those ties and inviting new partners to help build the next 45 years and beyond.”
Gibbs-Delta COO, Rob Alcock added, “As a leader in salt and fresh water tackle with over 8,000 SKUs, adding the O’Ki brand to our line-up further ensures we have the breadth of quality products our customers need. We can utilize our efficiencies in production, innovation and marketing to keep the O’Ki brand as popular and productive as it has been for the past 45 years. Anglers will have lots to look forward too.”
On selling to Gibbs-Delta, Brian Smith, President of O’Ki Tackle stated “Gibbs-Delta is the right fit and I am confident that they will honour the O’Ki name. It’s exciting to see this brand go to another Canadian company with so much history, pride and success.”
The transaction closed February 28, 2017.
About Gibbs-Delta Tackle: Gibbs-Delta Tackle is Canada’s largest and oldest (109 Years) Canadian based fishing tackle and accessories company. Located in Delta, British Columbia, Gibbs-Delta owns and internationally distributes 7 brands that include: Gibbs, Delta, Rhys Davis, Zak Tackle, Silver Horde, Yamashita, and Kitetail. Gibbs-Delta products can be found at your local independent fishing retailer and all large format outdoor stores. (info@gibbsdelta.com)
About O’Ki Tackle Mfg Ltd.: O’Ki Tackle have been industry leaders since 1972 and is a proud Canadian company with 45 years of experience creating effective fishing lures and attractors.
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