Fort Pierce, Fla. — A Band of Anglers, the umbrella corporation overseeing several fishing tackle brands including Ocean Born, Engage, and Hyperlastics, has named Brian Anderson its Chief Executive Officer. Anderson will also become an equity partner in the company. Patrick Sébile, the legendary tackle designer and majority shareholder of A Band of Anglers, Inc., led the search for a CEO. He calls Anderson “a born leader whose core passion is fishing. He’s very experienced with running and growing companies and is exactly the person we need to maintain our momentum and lead us into a bright future.”
Anderson has focused on building high-growth consumer brands in the sports, fitness and outdoor industries. His core competencies are branding, marketing and everything related to driving revenues and profitability. He is also a “people person” and prides himself on creating a collaborative, happy work culture and attracting, hiring and leading a team of driven, motivated team players to execute on the company’s vision and strategy.
“I’ve been a passionate angler since I was old enough to hold a rod in my hands. In my early years in Virginia, I fished in amateur bass tournaments and salt water fished on the Chesapeake Bay,” Anderson says. “In the years since, I’ve focused mostly on family and work, but have traveled around the U.S. and to quite a few countries, fishing whenever and wherever I got the opportunity. I’ve logged more dreams about where to fish next than actual days on the water. But I have the bug — that inexplicable thing that makes me live and breathe fishing. I’m absolutely thrilled to partner with my personal fishing hero, Patrick Sébile, and to join A Band of Anglers and the fishing industry.”
Since 1999, Brian has served as CEO, president or global head of sales and marketing for several early-stage, high-growth companies in the sports, fitness and outdoor industries. These companies ranged from pre-revenue startups to lower middle-market private equity portfolio companies. Brian served six years on the board of directors of the Sports & Fitness Industry Association and has served as a board member or strategic advisor to numerous companies.
Anderson holds a degree in Chemical Engineering from Virginia Tech and is a graduate of the Wharton School of Business at The University of Pennsylvania. He has three daughters and lives in Stamford, Connecticut.
“We both envision this company to be our last job,” says Sébile, “and we are not ready for retirement as we each love what we do!”
About A Band of Anglers, LLC:
A Band of Anglers, Inc., is the brainchild of legendary international tackle designer and manufacturer Patrick Sébile, winner of dozens of national and international design awards and the only person ever to sweep the Best Hard Lure and Best Soft Lure categories in the same year at ICAST (2009). A Band of Anglers’ products are designed and developed by Sébile and his team of talented and innovative anglers from around the world. A Band of Anglers takes its tagline — Authentic. Passionate. Real. — from its commitment to bring the best fishing products to the marketplace at a fair price and a great value.
For more information, please visit www.abandofanglers.com.