YUM Introduces Sniper Shad

Marrying the head shape, intricate details and softness of a YUM Scottsboro Swimbait with the subtle movement and sleek profile of a pintail minnow bait, the YUM Sniper Shad offers major bass appeal for a variety of important applications.
FTR Industry Brief

The YUM Sniper Shad is a new soft plastic swimbait from YUM Baits designed for freshwater fishing applications. This bait offers retailers a competitive option in the popular swimbait category with YUM's established brand recognition and proven soft plastic formulations.

The slight roll and slender profile of the Sniper Shad, which comes in three sizes, makes it ideal for various jig/minnow presentations, with or without forward facing sonar, to coax strikes from pressured bass. The same sleekness and tight tail action make the Sniper Shad an excellent bladed jig trailer and well suited for fishing on an underspin or specialized swimming head.

Molded details that bring realism to the Sniper Shad include eyes, fins, gills and a natural scale pattern. Subtle and precise widening of the belly creates the perfect roll to prompt strikes.

The Sniper Shad is available in 3-, 4- and 5-inch sizes and in 12 colors, which include classics like Green Pumpkin and Black/Blue and realistic, multi-tone baitfish imitating colors.

MSRP: 3.99

About PRADCO Fishing

PRADCO Fishing is owned by EBSCO Industries of Birmingham, Ala., and is a part of PRADCO Outdoor Brands. Its famous fishing brands include: Arbogast, Bandit, Bobby Garland, Bomber, BOOYAH, Cotton Cordell, Creek Chub, Great Lakes Finesse, Heddon, Lindy, Little Joe, Norman, Rebel, Smithwick, Thill, War Eagle, Whisker Seeker Tackle and YUM. POB’s hunting brands include Ani-Logics Outdoors, Code Blue, MAXXTUFF, Moultrie, Summit, Texas Hunter, Whitetail Institute and Wingscapes.


Discover more from Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry

Subscribe to get the latest posts sent to your email.

15
What is the biggest thing keeping you from using AI in your shop?

Latest