Wild River Adventure Gear Brand Will Debut at ICAST

Posted on 07/05/2012

Wild River Nomad Custom LeatherCraft (CLC®), a leading manufacturer of construction work gear is pleased to introduce Wild River™, the company’s new outdoor adventure gear brand.
“We’re taking over 30 years of experience manufacturing high quality construction work gear and applying that knowledge to our new adventure gear brand, Wild River,” said Ron Pickens, CLC’s Chief Executive Officer. “We are committed to designing a series of innovative products that will provide consumers with that next-level outdoor experience.” Matt Noble, Product Designer Manager for CLC’s Wild River line adds, “The vision for Wild River came from our company’s passion for building products that ultimately celebrate the hard-working folks who also would like to have a great outdoor experience.”
Wild River is making its debut in the Outdoor Retail Industry with its first entry at the 2012 International Convention of Allied Sportfishing Trades (ICAST) show in Orlando, Florida. With the introduction of its first-ever range of soft tackle bags for the sports fishing industry, CLC will launch Tackle Tek™, Wild River’s line of soft tackle fishing bags. The first four main products will include Tackle Tek’s Frontier, Mission, Nomad and Rogue.
The Tackle Tek Frontier is Wild River’s signature bar handle bag featuring a built-in LED light system, a removable self-retracting steel cable lanyard for clippers or small tools, and multiple pockets and compartments for securing small parts and components. The Frontier has the capacity to hold up to seven large 3700-series and two 3600-series trays.
The Tackle Tek Mission is a highly versatile soft tackle bag with an adjustable shoulder strap that easily converts to a waist belt. The removable, clip-on LED light with a flexible neck allows for fishing with limited ambient light. The bag’s tray compartments feature storage for up to five 3500-series trays.
The Tackle Tek Nomad is Wild River’s soft tackle “single solution” bag. It features a large upper storage area with a removable divider strategically converting to a full-size backpack for holding large items. And it has an integrated LED light system that allows you to see into the bag or your work area when natural light gets scarce. The Nomad holds up to six 3600-series and four 3500-series trays.
The Tackle Tek Rogue is Wild River’s unique audio bag for the tech angler. The integrated speaker system is designed to work with iPod®, MP3 players and other portable audio devices, like your smartphone, to output quality stereo sound. The multi-function Rogue can also hold up to five large 3700-series, two 3600-series and 3500-series trays.
All four Tackle Tek products will be on display during the ICAST trade show in booth #1333. CLC will also hold a press conference on Wednesday, July 11th at 1:00pm during ICAST to introduce the Wild River brand and Tackle Tek products. For more information, please contact: Van Nguyen, Public Relations contact for CLC’s Wild River: [email protected] or (626) 583-1855 x 107. A
bout Custom LeatherCraft Headquartered in South Gate, California, Custom LeatherCraft (CLC®) is a leading manufacturer of innovative products and storage solutions for the construction industry. CLC has over 30 years of experience manufacturing quality work gear including tool bags, tool belts, kneepads and gloves. Launched in 2012, Wild River™ is CLC’s exciting new brand of outdoor adventure gear.
For more information about CLC products, visit: www.GoCLC.com
For more information about Wild River, visit: www.GoWildRiver.com