The Vista Outdoor Foundation, the philanthropic arm of Vista Outdoor, Inc., announced that its Board of Directors had unanimously elected Diane Bristol as Board President. Bristol is the vice president of Culture & Community for Simms Fishing Products, a Vista Outdoor brand.
Vista Outdoor employees comprise the Foundation’s Board of Directors, representing a cross-section of the company’s portfolio of brands, outdoor activities and consumers.
Bristol, who has worked for Bozeman, MT-based Simms for 30 years and is part of the brand’s executive leadership team, was appointed director of the Foundation Board after Vista Outdoor acquired Simms in 2022. Bristol is a member of the executive committee for the Recreational Boating and Fishing Foundation, serves on the board of directors for Warriors & Quiet Waters, serves on the board of trustees for Casting for Recovery, and on the American Sportfishing Association Board of Directors, chairing its Sustainability & Community committee.
In December 2022, the Foundation announced that its Board of Directors selected 12 nonprofit organizations—nine that were part of the company’s inaugural grant cycle and three that were new for fiscal year 2023—to receive grant money for its second annual grant cycle. The nonprofits represent a “cross-section of organizations that promote conservation, encourage youth and veteran participation in outdoor sports and work to improve diversity and inclusion in the outdoors,” said Vista.
Vista Outdoor will discuss the Outdoor Foundation’s future funding initiatives following the completion of the company’s previously announced separation in 2023.