EAST DORSET, Vermont – SteelShad Fishing Company (Booth #4021), a leading manufacturer of fishing lures, gear and related products, has announced its innovative new product line-up for 2020.
“Steelshad continues to grow exponentially and we’re really excited to announce our innovative new product offering for 2020,” said Kevin Lewis, CEO, SteelShad Fishing Company.
SteelShad is expanding its lure line-up with the new Heavy and Elite Series of SteelShad lures. The Heavy Series is a compact 2.25 inch SteelShad weighing in at ½ oz. that many species will smash with its perfect profile and action. The lead-free Elite Series builds on the success of the Original SteelShad with a 2.75 inch profile, a 3/8 oz. tin weight, a premium line clip and VMC black nickel hooks.
In addition, Steelshad has developed an innovative balance trainer with its Sea Legs Balance Board to help anglers work on needed balance when they are on and off the water. “In customer meetings, we kept hearing comments about customers getting knocked around on their boats on the water. We asked what if we had a fun product that allowed people to improve their balance and, hence, the Sea Legs Balance Board was born,” said CEO Lewis. The Sea Legs Balance Board will come with multiple accessories for mimicking different kinds of boat motion. It’s unique i-beam rail system on the bottom of the board locks you into the accessory of your choice, the only board like it on the market.
Finally, SteelShad has rounded out its apparel selection with its hot new “I’m An Angler” Tech Hoodie. This Tech Hoodie has a durable water repellent (DWR) finish to help keep moisture out, while the brushed fleece interior keeps warmth in. Fish hard in total comfort and style in the new “I’m An Angler” Tech Hoodie.
“I was delighted to get a sneak peek at SteelShad’s 2020 product line-up and I think the fishing world will be talking about their lures, gear and the cool Sea Legs Balance Board, for months to come,” said Jim Root, Host of Reel Bragging Rights, the #1 show during the prime time fishing slot on the Sportsman Channel.
SteelShad Fishing Company, LLC is a leading manufacturer of fishing lures, gear and related products based in East Dorset, Vermont. The company sells its products via major retailers including Bass Pro Shops, Cabela’s, Scheels, Gander Outdoors, Field & Stream and hundreds of other retailers across North America. SteelShad CEO, Mr. Kevin Lewis, the former national sales director for K2 Sports, is based near Seattle, Washington.
SteelShad New Product Line-up For 2020
SteelShad – Elite Series
SteelShad is proud to announce the new Elite Series of SteelShad made with a tin weight (lead free!). The Elite Series SteelShad is 2 3/4 inches long and features a 3/8 ounce tin weight, VMC black nickel hooks and line clip. The Elite Series SteelShad comes in five exciting colors including Silver, Gold, Sexy Shad, White Shad and Yellow Shad. SteelShad is constantly listening to Anglers and working to improve and expand its SteelShad Product Line. Largemouth Bass, Smallmouth Bass, Walleye, Perch, Crappie, Pike, Trout and other gamefish will find this new throbbing Elite SteelShad too much to resist!
SteelShad – Heavy Series
Bass and Walleye Anglers alike have been requesting a 1/2 ounce version of the Original SteelShad. SteelShad has responded with the new Heavy Series! The Heavy Series SteelShad weighs in at 1/2 ounce and is 2 ¼ inches long and features VMC black nickel hooks and line clip. The Heavy Series SteelShad comes in ten exciting colors including Sexy Shad, Purple and WonderBread. This little stick of dynamite puts off an intense vibration like none other. Largemouth Bass, Smallmouth Bass, Walleye, Perch, Crappie, Bluegill, Trout and other gamefish will find this new throbbing Heavy SteelShad too much to resist!
SteelShad – Sea Legs Balance Board
SteelShad is proud to announce its hot new product called the Sea Legs Balance Board. SteelShad has partnered with a leader in the Balance Board Industry, VewDo Balance Boards, to create the Sea Legs Balance Board for Anglers and Boating enthusiasts. The Sea Legs Balance Board perfectly mimics the wave motion on a boat and enables the Angler to build up his or her hips, thighs and calves for more balance and stability while angling or boating. For years, skiers, golfers and runners have trained on similar balance boards for improved performance. The SteelShad Sea Legs Balance Board now brings a high-performance Balance Board made specifically with the Angler in mind!
SteelShad – I’m An Angler – Tech Hoodie
SteelShad is proud to announce its hot new “I’m An Angler” Tech Hoodie. Don’t let rain or wind keep you inside. The I’m An Angler Tech Hoodie has a durable water repellent (DWR) finish to help keep moisture out, while the brushed fleece interior keeps warmth in. With a roomier fit, this moisture-wicking piece can easily be layered or even worn instead of a jacket. Made with 7.5 oz. Polyester with DWR Finish, 3 panel hood with open-hole mesh lining and silicon grommets, draw-cord and front pouch pocket. Fish hard in total comfort and style in the new SteelShad “I’m An Angler” Tech Hoodie.