Shimano Celebrates Two Best of Category Wins at ICAST Industry Awards

Charleston, SC – Shimano North America Fishing proudly announces two prestigious Best of Category wins during the ICAST Industry Awards Reception Wednesday night. The new Stradic FM was named Best Freshwater Reel, while the Mastiff FC was named Best Fishing Line by a panel of credentialed buyers and media.

“The Shimano team is thrilled to be recognized with two Best of Category awards,” said Walter Lockhart, Head of Marketing for Shimano North America Fishing. “Both the Stradic FM and Mastiff FC reflect Shimano’s commitment to innovation and excellence, and we’re excited to finally share them with anglers around the world.”

The Stradic FM freshwater reel series was inspired by the groundbreaking technology found in the Stella family of reels and incorporates cutting-edge innovation at an approachable price point. Stradic FM utilizes InfinityXross technology for unequaled gear durability and synergy by extending the gear tooth horizontally to distribute the load more evenly, while the addition of Shimano’s Infinity Drive delivers light rotation and increased cranking power under load. The Duracross Drag system ensures smooth, consistent performance, and the reel’s sleek and ergonomic design provides comfort for extended fishing sessions.

Designed to meet the demands of bass anglers worldwide, Mastiff FC features low line elongation so that even the subtlest of bites will be easily detectable, leading to quick and efficient hooksets. A smooth and supple feel allows for long casts and extreme accuracy even with the lightest of presentations. Mastiff FC also utilizes NANOARMOR technology, an extremely fine application of nano-size ridges along the line’s outer surface, which helps prevent knot-slipping when fighting large fish and minimizes slippage and breakage when using common bass angling techniques like twitching, jerking, and casting large lures.

Anglers can visit fish.shimano.com to learn more about the new Stradic FM and Mastiff FC. To find a retailer near you, visit Shimano’s dealer locator. For more information on Shimano and the latest product releases, please contact Kade Gewanter at Kadegewanter@darbycommunications.com.

About Shimano North America Fishing

Since 1970, Shimano has been a global manufacturer of industry-leading fishing tackle systems built for anglers compelled by experiences on the water. Shimano designs, manufactures, and markets a deep lineup of angling-specific products focused on promoting health and happiness through the enjoyment of nature and the world around us. The company proudly maintains a portfolio of four consumer-preferred brands: Shimano, G.Loomis, Jackall, and PowerPro. You can learn more at https://fish.shimano.com/en-US or follow on social @fish_shimano_north_america, @fishgloomis, @jackall_usa, and @fishpowerpro.