The Business Magazine of the Fishing & Marine Industry

Retailers Vote for Best New Products in 2023 Big Rock Sports Nashville Outdoor Expo

GRAHAM, NC—At the recent Big Rock Sports Outdoor Expo in Nashville, Retailers from across the United States voted for the best new outdoor products. This was the eighth edition of the Fishing Tackle Retailer magazine-sponsored New Product Showcase, where Big Rock Sports customers got an up-close and personal look at the latest shooting sports, fishing, camping and marine products before casting their votes.

“This event is differentiated from other new product showcases at industry trade shows where media organizations have a strong influence over the outcome,” explained Big Rock Sports Senior Vice President Brian Phillips. “Since our outdoor retailers know the products and how they’ll perform better than anyone else, it only makes sense to give them exclusive power to vote for the winners.”

Across 16 categories, 156 products were featured in this year’s New Product Showcase ballot. The Shimano Miravel Spinning Reel won “Best New Fishing/Camping/Marine Product,” and Ruger took home “Best New Shooting Sports Product” with its SFAR – Small-Frame Autoloading Rifle.

Here’s a breakdown of each winner by category:

  • Overall Best New Fishing/Camping/Marine Product: Shimano Miravel Spinning Reel
  • Best Rod: ProFISHiency Krazy Rods
  • Best Reel: Shimano Miravel Spinning Reel
  • Best Combo: Daiwa Tatula TWS Baitcasting Combo
  • Best Freshwater Lure: Panther Martin Inline Swivel Spinner
  • Best Saltwater Lure:  GOT-CHA Pro Shrimp
  • Best Line:  SpiderWire DuraBraid
  • Best Terminal Tackle/Accessory: Dexter DEXTREME Dual Edge 7″ Flexible Fillet Knife
  • Best Electronics/Marine:  Humminbird MEGA Live TargetLock – Ultrex 45″-52″
  • Best Camping/Outdoor:  Frogg Toggs FTX Lite Jacket
  • Overall Best New Shooting Sports Product: Ruger SFAR – Small-Frame Autoloading Rifle
  • Best Rifle/Shotgun: Ruger SFAR – Small-Frame Autoloading Rifle
  • Best Handgun:  Smith & Wesson M&P 9 M2.0 Competitor
  • Best Ammunition: Hornady Precision Hunter 7MM PRC
  • Best Shooting Accessory:  Bog DeathGrip Carbon Fiber Tripod
  • Best Hunting Accessory:  Moultrie Edge Pro Cellular Game Camera
  • Best Scope/Optic: Leupold BX-4 Range HD Rangefinding Binocular
  • Best Knife/Tool:  Buck Alpha Fixed Blade Knife

About Big Rock Sports

The premier outdoor sporting goods distributor in North America, Big Rock Sports, LLC, is focused on supplying more than 15,000 retailers with the best products from over 1,200 manufacturers in the fishing and shooting sports industry.  Big Rock Sports services retailers in all 50 states with 850,000 square feet of distribution facilities located in North Carolina, Minnesota, and Nevada. The company is strongly committed to protecting the rights of hunters, anglers and all outdoor enthusiasts. Big Rock Sports is a privately held company with a home office in Graham, NC.

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