
Could Mossy Oak Bottomland be your next attention-getting fishing gear display?
FTRTV’s Toby Lpinski talks with Tony Mehrl, Director of Brand Management for Lew’s at Rather Outdoors about their new fishing rod-and-reel combos featuring Mossy
The latest from FTR

FTRTV’s Toby Lpinski talks with Tony Mehrl, Director of Brand Management for Lew’s at Rather Outdoors about their new fishing rod-and-reel combos featuring Mossy

Discover Boujee Marlin, a women’s performance fishing apparel brand made by women, for women. In this FTRTV interview at ICAST, learn how the brand

Looking for fishing rod-and-reel combos that appeal to families, beginner anglers, and experienced fishermen? FTR editor, Toby Lapinski, explores Rhino fishing combos with Brand

Women are making an impact across the fishing industry—on the water and behind the scenes. 🎣
Angie Thompson talks with Robert Shamblin of Power-Pole

The new Minn Kota brings the power of Humminbird Imaging into one brand experience, uniting new trolling motors, fish finders and navigation, sonar and

The toughest foul-weather suit Simms has ever built, engineered with proprietary 4-layer protection.

Lew’s® MACH® Bottomland® rod and reel combos bring the iconic Mossy Oak® Bottomland® camo to baitcast and spinning models built for outdoorsmen who don’t

Your weekly look at how ASA’s government affairs team is hard at work supporting sound fisheries policies throughout the country.

New Z-Man® Jighead Combines Hybrid Split-Grip Keeper, Premium BKK® Hooks, and Refined Ball-Head Sculpting.

The Rhino rod-and-reel combo from Rather Outdoors swept the 2026 ICAST New Product Showcase, taking both Best in Show and Angler’s Choice. At the