American Hero Program

NEWS at LEW’s … ICAST booth #432

Please join us for 30 minutes in the Lew’s booth at ICAST on Wednesday afternoon. We promise it will be newsworthy and here’s why …

American Hero Program

Lew’s Launches American Hero Program
We promise to never forget nor take for granted the service of our American veterans. Our American Hero program is a sincere commitment by Lew’s to “give back” to select organizations that benefit the mind, spirit, soul and body of our country’s American heroes. American Hero rods will be introduced and a special presentation made to a deserving group. Attending press will receive credentials for a rod sample.

ason Christie

Jason Christie Gets Team Lew’s Speed Stick Award
Professional bass angler Jason Christie did something only a couple of other pros have ever done – he won three major tournaments, two of them back to back, over a three month period in the same year. It is our pleasure to present him with the first Team Lew’s Speed Stick Award for outstanding pro staff achievement.

Team Lew's Gold Spin

Lew’s Introduces Two New High Quality, High-Speed Spinning Reels Series
Two new high quality, high-speed spinning reels series have been added to the Lew’s lineup for 2014: Team Lew’s Gold Spin and Tournament HS Speed Spin. Gold Spin features a carbon C40 body and side cover, and sealed-body engineering. Four reel sizes are available in each series.

New BB1 Pro Baitcaster

New BB1 Pro Baitcaster Introduces the most powerful, yet easy to adjust, Centrifugal Brake System Ever!

The BB1 Pro gets all of the famous BB1 traits, plus a brand new braking system that can’t be revealed yet for technology protection reasons. The 10-bearing series features a metal frame, graphite side covers, carbon fiber handle and aircraft-grade Duralumin gears and spool. It’s available in multi-stop and Zero Reverse models, and in right- and left-hand versions.

If your schedule allows, we’d welcome the opportunity to give you a new product tour afterward. It’s all happening at …

Lew’s booth #432 / ICAST 2013