When noted musky pro Pete Maina talks big predator fish, anglers listen; and they should considering the thousands of giant muskies, pike, bass, walleyes, and other predators that have visited his boat. Pete talks big fish regularly on television, social media, radio, and more, and is a superstar seminar speaker, writer, and muskie angler. He’s well known for his lure design innovation and has introduced dozens of popular baits.
When legendary guide Steve Herbeck talks predators, anglers drop what they are doing and snap-to. Herbeck, aka Herbie, boats more giant muskies in a single season than most anglers would in multiple lifetimes and is considered one of the top freshwater anglers of all time. He also loves to tinker with lures and make them better fish producers.
Well here’s one for you, they BOTH are talking (and are really excited) about Livingston Lures new 2021/22 additions, the Sweet Talker and Flipper. Livingston Lures listens to these two, and they collaborated to create a couple of new fish-catching monsters.
Pete: “The Flipper evolved into a unique combination of the very successful shallow Livingston Lures crankbait/jerk bait 10″ long platform called the Jerk Master, just shortened a bit. We then added a specially designed rise and dive jerk bait metal tail. The new design creates an action, unlike any jerk bait I’ve ever used. The slow rise version had an unpredictable sliding, gliding, momentary suspending movement with a vertical/horizontal wobble followed by a very slow hangtime rise on the pause. During this critical pause/ hang time the sweet-talking of the EBS electronic baitfish sounds is proving to be a wildly effective combination!”
“The Livingston Lures Sweet Talker is arguably the most versatile bass and other predator fish style lure you can tie on throughout the season if you want more big fish in your net. Understanding with certainty that fish are attracted to sound – and especially-so biologically recorded baitfish sounds -it’s exciting that the only jig with EBS attraction has hit the market! The Sweet Talker can be rigged weedless, punched through cover, and used in a variety of presentations, but the single biggest difference is the natural sounds, especially when sitting still on the bottom talking to that fish. During a tough bite, let the fish come to you!”
Hmmm, EBS. What’s that, exactly?
All Livingston Lures feature Electronic Baitfish Sounds (EBS™) embedded on a smart chip in the internal sound chamber of each lure. Listen to the clip below to hear one of our many sounds! Livingston Lures EBS Technology™ electronically replicates the actual biological sounds made by baitfish in distress or a feeding frenzy. Scientific studies at Texas State University have proven that fish use both audible and perception to track and attack prey. Natural sounds from our EBS are detected from outside visual range, doubling the effective strike zone over traditional lures.
So what does Herbie have to say? When he’s not chasing big muskies, he’s thinking about how he can put more big muskies in the net.
“The Sweet Talker is another ‘Herbie’ late night brainstorm, Livingston Lures new version of the bass fisherman’s first pick and all anglers most versatile, productive big fish lure of choice: the jig. The Sweet Talker’s unique profile allows it to easily punch through cover, jig, and slither through and around bottom cover and structure while also offering a natural baitfish profile when used as a swimbait.
The big wide gap hook can be rigged weedless and accommodates a wide variety of plastic trailers with plenty of big bite left. It’s jointed attachment to the head allows movement both vertically and horizontally providing a great belly roll when used as a swimbait with paddle tails and twisters and when used as a jig with a creature or a floating craw, which sits in a natural claws up defensive posture while the EBS electric baitfish sounds technology is singing crawdad feeding songs. The EBS really ‘does its thing’ and reaches full potential vs baits with rattles, joints, and hooks clanging. And when paused? Deadly! A combination unlike any other jig today.”
OK Herbie, what about the Flipper?
“The Flipper evolved into a unique combination of the very successful shallow Livingston Lures crankbait/jerk bait platform called the “jerk master,” shortened a bit. We then added a specially designed rise and dive jerk bait metal tail!
The combination creates an action, unlike any jerk bait I’ve ever used. The slow rise version had an unpredictable sliding, gliding, momentary suspending movement with a vertical/horizontal wobble followed by a very slow hangtime rise on a pause. During this critical pause/ hang time the sweet-talking of the EBS electronic baitfish sounds is proving to be a wildly effective combination.
The Flipper transforms from the standard jerk bait retrieve to a smooth boat side maneuver through the oval or figure eight, morphing into a wobbling crankbait. That transition and change in action is also proving to be a consistent trigger putting numerous fish in the net for me.”
Livingston Lures has quietly built a reputation among top freshwater and saltwater anglers for premium quality hard baits that flat-out catch fish. These lures are designed to call the fish and meet the highest standards for realistic swimming action with quality construction and testing. Even with added technologies for sound and visual attraction, we offer price points that are comparable to other premium baits – making them affordable for anglers and profitable for retailers. EBS Technology gives Livingston Lures that added sound component to call fish even when the lure is suspending or sitting motionless. But this is just part of the story. Several Livingston Lures models add yet another key visual component to trigger strikes from fresh and saltwater game fish – internal LED in the lures’ eyes or tail. Activated by water, these lights softly and naturally fade in and out repeatedly with the electronic baitfish sound.