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Meet Juicy: The 11-Year-Old Fishing Star with 125K Followers

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About this episode

Angie Thompson sits down with an angler she's admired for a while — an 11-year-old from Chapin, South Carolina, who goes by Juicy (real name: Joe Bleed). He picked up the nickname at age six on the way to a baseball tournament ("I'm big, I'm juicy") and has since built over 87,700 Instagram followers and 125,000+ across all platforms in just a little over a year, known for his signature move of kissing every fish before releasing it.

In this conversation, Juicy talks about how fishing built his confidence, the quiet of being on the water, and landing his first shark — a blacktip, caught fishing at night with Marco Island Sharks. Then Angie gets him talking shop, and his answers are basically a merchandising checklist for tackle retailers:

What catches his eye first walking into a shop: glide baits, for the swimming action With $100 to spend: a glide bait first, then live crawlers His favorite piece of gear: a lightweight tackle bag he can carry easily.

If he designed a bait called "The Juicy": a glide bait in an apple-juice color, his logo on the side What he thinks every kid should own: a Senko and a wacky rig setup, because it's one of the easiest ways to get a bite when fish aren't cooperating

His advice to every tackle shop owner and everyone in the fishing industry on getting more kids hooked: bring fishing into the toy aisle. A fishing toy in a little cousin's hands today is the angler shops will be selling to in ten years.

Find Juicy here https://www.instagram.com/fishingwithdaboys84/?hl=en

🎙️ More from the Fishing Business Podcast at fishingtackleretailer.com

#FishingBusinessPodcast #Juicy #NextGenAnglers #TackleShop #FishingIndustry
Picture of Angie Thompson, CEO

Angie Thompson, CEO