Media Kit

Media Kit

The Hotline To The Pipeline For The Sportfishing Industry

Fishing Tackle Retailer is a national trade magazine reaching at least 95% of the buying power for tackle and related fishing equipment in the U.S. market. It reaches the entire distribution system: manufacturers, marketers, wholesalers, wagon jobbers and retailers; national and regional chains, big box stores and independents.

Fishing Tackle Retailer is a finely tuned, effective and inexpensive marketing tool for the sportfishing industry. Editorially, it covers all major markets, including bass, walleye, salmon, catfish, panfish, salt and fresh water, fly fishing and ice fishing.

Large and small marketers use Fishing Tackle Retailer regularly to move their products into and out of the distribution system and into the hands of consumer anglers through Fishing Tackle Retailer’s most avid readers — the retail store sales personnel. These are the people who have day-to-day contact day-afterday, with the huge army of American anglers.

Fishing Tackle Retailer truly is the HOTLINE TO THE PIPELINE for the sportfishing industry. Let us help you increase distribution, sales and profits!

Please contact any sales staff member to request a full media kit.