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G. Loomis Introduces New, Sub-$200 E6X Bass Rods

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WOODLAND, Wash. – G.Loomis is bringing a new line of 30 affordable bass rods to the market, and you’ll be able to get a first look at the Bassmaster Classic.

Designed around a performance platform with a focus on weight, balance, sensitivity and action, anglers of all levels can experience what G. Loomis is all about with the new E6X rods series, soon to be available for spring ’15 fishing action. The series includes 30 casting and spinning rods, offered in both technique specific models with exacting actions, and ‘Classic’ models with easy to cast, more forgiving actions for use with a variety of lures.

(Editor’s Note: The new E6X rods go on sale in the U.S. for the first time on Friday, Feb. 20 at the Bassmaster Classic Outdoor Expo at the TD Convention Center in Greenville, SC – and at select tackle retailers nationwide that day also) 

The new E6X rod series introduces anglers to what G. Loomis rod designers refer to a ‘swing-weight’, the proper rod balance needed when fishing ‘tip up’ techniques like pitching/flipping and casting tubes, jigs, soft plastic jerkbaits and drop shot rigs, and ‘tip down’ lures like crankbaits, spinnerbaits or swimbaits. “Proper balance lets anglers concentrate on what is happening on the end of the line, rather than the tip of the rod,” said G. Loomis’ Bruce Holt. “With the E6X series and the G. Loomis’ Multi-Taper Technology behind them, we can provide light, sensitive, yet powerful rods for all types of bass fishing techniques – what anglers know and come to expect form G. Loomis and all at a very comfortable price.”

There are 12 E6X technique specific casting rods designed for jig & worm use, for flipping and punching, crankbait and spinnerbait specific, along with four technique specific spinning models for small jigs, tubes and worms, plus two drop shot spinning rods. Holt notes that both the casting and spinning jig & worm rods have the needed extra-fast tips, the crankbait rods have the needed slower, softer actions, while stiff, powerful actions are found on the flip/punch rods and unique actions are featured on the spinnerbait, swimbait and drop shot rods. The entire technique specific rods feature split grip handles with cork grips, along with Fuji reels seats and guides.

The 12 Classic multi-purpose E6X models include six ‘Mag Bass’ and flipping action casting rods, and six spin jig spinning rods. They all feature fast tapers with powerful but-sections, load easily for casting accuracy. All the E6X Classic rods come with full cork grips, Fuji guides and Fuji exposed blank trigger reels seats.

“Offering both performance and value, just about all anglers can experience what G. Loomis rods are all about,” said Holt. “The rods really become an natural extension of you, providing the fish-catching fingertip sensitivity that anglers who know expect from G. Loomis rods. And while we have a main focus on bass fishing, anglers will discover E6X rods that have great actions and lengths for walleye, northern pike and inland striper situations.”

Retailers can download a spec sheet of the new rods here.

As with all G. Loomis rods, the new E6X rods are handcrafted in Woodland, Washington USA. For more information, visit gloomis.com, call 800/GLoomis, or stop by your nearest G. Loomis tackle dealer.

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