Frazier Inks with PowerTeam Lures

Pamplin, VA – Innovative soft plastics company PowerTeam Lures and FLW Tour professional Micah Frazier have agreed to terms for the 2012-2013 season. Details of the agreement are not disclosed, but both are excited for the opportunity to work and grow together.

Bob Bernotsky is excited about Frazier and the future. “Here at PowerTeam Lures we pride ourselves on being creative and providing excellent fish catching baits to anglers at all levels. Having a young up and coming angler like Micah Frazier fishing our baits on tour will be great for our company. Not only has Micah proven that he can be very competitive at any level, we also feel that he can help us create new and exciting baits for the future.”

Frazier is excited about the PowerTeam Lures product line, ” Their products are exceptional. I have tried several of them and I already have confidence that they will give me a competitive advantage over the other anglers. The Craw D’oeuvre is just so versatile (and an incredible flipping bait!) and the JP Hammer Shad is my new ‘go to’ drop shot bait. Plus that Finicky Tickler just puts them in the box…period.”

Frazier finished in the money in six of seven FLW Tour events this season, his second season as a professional. Finishing the season ranked 28th has Frazier thinking bigger for 2013, “I had a good year this year. I can’t complain. More importantly I feel like I have gained a lot of experience and that will help me in the future. My second place finish on Lake Hartwell to start the season really got the ball rolling. I can’t wait for next season, especially with the new PowerTeam Lures baits, it’s going to be exciting.”

PowerTeam Lures is constantly working on new products and Bernotsky believes Frazier is going to be a big part of that process. “While Micah is on tour he fishes all over the country in all types of water ways” states Bernotsky. “And with his experiences on these fisheries, his info and feedback will definitely help us as we expand on our product line. I can also see a Frazier bait or two in the future, we’ve already discussed some of his ideas and we are looking forward to bringing them to reality.”

While Frazier is joining television personality JP DeRose and Elite pro Jamie Fralick on the national level PowerTeam pro staff, PowerTeam Lures is also accepting applications (found on their website) for regional anglers. “We really want to work with anglers from all around the country” explained Bernotsky. We know our products are winning tournaments from coast to coast and beyond, but the grass roots regional anglers play a very important role in spreading the word and creating awareness about our company. By helping these anglers, it’s a win win for both sides”.

Regional anglers interested in a regional Pro Staff position can apply on their newly redesigned website at

For more information on Micah Frazier visit

For more information on PowerTeam Lures visit