ASA’s Fishing Share the Fun Campaign Aims to Spread Joy of Fishing Across Communities

The American Sportfishing Association (ASA) proudly announces the launch of its innovative Fishing Share the Fun campaign.

Alexandria, Va. – With a mission to amplify the benefits of fishing and its positive impact on individuals and communities, this initiative encourages anglers and companies to share their passion for fishing by spreading the word across social media platforms and sharing tips for getting new folks on the water.

At the heart of the campaign lies a simple yet powerful idea: sharing the excitement of fishing multiplies the enjoyment. By leveraging the collective reach of anglers worldwide, Fishing Share the Fun aims to create a ripple effect, inspiring more people to discover, or rediscover, the thrill of casting a line and reeling in unforgettable moments on the water with family and friends.

“We believe that fishing is not just a hobby but a gateway to lifelong memories and meaningful connections,” says Mary Beth Long, Vice President of Communications at the American Sportfishing Association. “With Fishing Share the Fun, we want to empower every angler and company in the sportfishing community to become an ambassador for the sport, sharing their experiences far and wide to inspire others to join the adventure.”

The campaign encourages anglers of all skill levels to participate by sharing their favorite fishing stories, photos, and videos on social media platforms such as Facebook, Instagram, and Twitter, using the hashtag #FishingShareTheFun. Additionally, ASA provides a wealth of resources, including informative articles, instructional videos, and interactive tools, available on the campaign’s dedicated webpage, to make the most out of your time on the water.

ASA also created a short video to inspire anglers and businesses to participate in this year’s campaign. We’re asking partners and friends to simply share the video on your various social and media channels. You can watch the full video through the link below:

Watch the Video

“We envision Fishing Share the Fun as a grassroots movement, driven by the passion and dedication of anglers everywhere,” adds Long. “By sharing your knowledge, expertise and tips, you can inspire newcomers and seasoned anglers alike to share the gift of fishing and create lasting memories on the water.”

Join the movement today and be a part of spreading the joy of fishing in your community. Visit our website to learn more:


The American Sportfishing Association (ASA) is the sportfishing industry’s trade association committed to representing the interests of the sportfishing and boating industries as well as the entire sportfishing community. We give the industry and anglers a unified voice when emerging laws and policies could significantly affect sportfishing business or sportfishing itself. ASA invests in long-term ventures to ensure the industry will remain strong and prosperous, as well as safeguard and promote the enduring economic, conservation and social values of sportfishing in America. ASA also gives America’s 55 million anglers a voice in policy decisions that affect their ability to sustainably fish on our nation’s waterways through Keep America Fishing, our national angler advocacy campaign. America’s anglers generate nearly $50 billion in retail sales with a $125 billion impact on the nation’s economy creating employment for 800,000 people.