A Holiday Message for Tackle Retailers

I hope you’re enjoying a great holiday season, that customers are coming in droves and spending freely.

I hope your weather’s been good, that fishing has been outstanding and that anglers are stopping by to share their stories, their photos and their passion.

I hope you’re taking the time to soak it all in, to share in their excitement and to renew yourself in their joy.

I hope you know how important you are to the fishing experience for so many, to getting people on the water and to ensuring that they have fun … whether they catch fish or not.

I hope your customers are aware of all you do, that they appreciate you and that they show gratitude for your efforts.

I hope the friends you made, the relationships you fostered and the bridges you repaired in 2019 will last a lifetime.

I hope your successes were frequent and many and that they bear fruit long into a productive future.

I hope the mistakes you made came with valuable lessons that you will remember and  pass along to others.

I hope the threats or dangers looming ahead will be transformed by a better perspective into opportunities you will use to your advantage.

I hope you will be able to spend more time on the water, that it will bring the same joy as the first time you wet a line and that the fire never goes out.

I hope that our paths cross some day soon, that I have occasion to stop by your shop and to see how you contribute to the sport we love so much.

I hope that 2019 was very good to you, to the people you care about and to your business.

And I hope that 2020 will be even better.

Happy Holidays!