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Up Your Game with HDS Live!

With the pro tours kicking off for the year and most of us looking forward to the coming spring,...

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Best Practices of the Most Successful Tackle Retailers

Let’s face it, some tackle retailers are successful despite themselves. They have a great...

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Daiwa’s Compact Tatula 100 Is Set to be a Success

This summer, Daiwa announced a new addition to the heralded TATULA line of reels— The TATULA...

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The Future of Fishfinding Technology Has Arrived Today with Lowrance HDS LIVE

Lowrance® is changing the way we find fish. After dominating the pro fishing tours for years with...

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Fishermen Influenced This Sailing Company into Tackle Stores

David Pritchard has seen it all in 35 years at Gill North America. The Senior Vice President...

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Is Okuma’s Tesoro a Reel for the Generations?

The battle began off the coast of Costa Rica—man versus fish, reel versus the elements. For an...

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Catching Up with the ICAST Color Wheel

ORLANDO, Fla. — As the ripples of ICAST bend across the fishing tackle landscape, a plethora of...

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How SOLIX is Changing the Way Florida Guides Fish

Tarpon guide Mark Bennett has seen it all in 26 years of patrolling Florida’s coast for the King....

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AFTCO’s Bomb Proof Hydronaut to Hit ICAST

As AFTCO continues their push into the freshwater market, the legendary tackle company has combined...

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Bullet Weights Expands Offerings for Bass Anglers

ORLANDO, Fla. — The Bullet Weights team will spend much of ICAST week within earshot of the New...

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SteelShad Lands at ICAST With Three Hot New Lures

ORLANDO, Fla. —SteelShad Fishing Co. is landing at ICAST in Booth 3820 with three new products...

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Westin Launches Two New Saltwater Lures

The Scandinavian based brand Westin will soon be launching two deadly and unique saltwater lures....

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