FTR StaffWritten by

BaitCloud at Visma Show, & New European Partner

Industry News| Views: 49

BaitCloud continues its remarkable growth in the fishing industry with the announcement of a master distribution and sales partnership agreement with Tippen Valley BV (also known as Smartfishing) of The Netherlands. Tippen Valley has been selected to be the Master Distributor for BaitCloud for the European sales market, and under this agreement Tippen Valley will become both a central distribution hub for servicing additional channel distribution partners, and also the lead manager for additional distributor and reseller recruitment and sales management for the Europe region.

Cheryl Hopkins, CEO of BaitCloud commented on the developments for this international partner. “When our BaitCloud demo video went viral last year right after ICAST, we got a tremendous number of inquiries from both international anglers and resellers who wanted BaitCloud. We’ve spend the last few months doing diligence to selecting a strategy for Europe that will create a Master Distributor model which will keep shipping costs to a minimum for all our partners and allow for effective delivery to the consumer markets we develop. We chose Tippen Valley because they have the experience and resources to service resellers and distribution partners throughout Europe.”

Based in The Hague, Netherlands, Tippen Valley will receive bulk shipments of all BaitCloud products and provide logistics and reseller training, recruitment and business development. Mink Spaans, co-owner at Tippen Valley believes the appeal of BaitCloud will be found all across Europe: “We’ve got many species and techniques of fishing that will benefit from the use of BaitCloud. We have many cold weather regions that are active with ice fishing, and I see the carp market being huge for potential.   Tippen Valley has big plans for promoting BaitCloud, and we are actually starting our efforts with the Visma consumer show March 3-4-5 here in Rotterdam that will attract around 15,000 anglers.   BaitCloud has developed some outstanding marketing tools to help anglers understand how the products work, and we’re ready to add our own resources to the sales mix. This is going to be fun!”

Executives from BaitCloud including CEO Hopkins and VP Sales Carl Rudnik will be joining Tippen Valley at the Visma show in support of the new agreement and to help coordinate reseller recruitment and training. Both BaitCloud and Tippen Valley personnel will be available at the Visma show, booth #49 all three show dates to answer consumer questions, demonstrate product benefits, and educate anglers.

For European distribution or reseller opportunities, reach Mink Spaans +31(0)70-3630909 or [email protected]

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