Joe Author

Joe Sills is the Digital Editor of Fishing Tackle Retailer. He is a regular contributor to both BASS and FLW publications. Elsewhere, his work has been featured by National Geographic, Travel Channel,, and You can read his work right here every week at FTR. Follow him on Instagram for live updates from the field: @joesills.

Industry News

8 New Products at the Bassmaster Classic Expo

GREENVILLE, S.C.— When it comes to new product launches, ICAST is the undisputed king of the...

Short Strikes No. 7

Short Strikes No. 5

Short Strikes No. 4

Short Strikes No. 3

Business Trends

5 TED Talks That Will Raise Your Industry Awareness

Take your pick of industry events — ICAST, the ASA Summit, some of the bigger distributor...

Short Strikes No. 2

Short Strikes No. 1

Industry News

Board Takeover Fails at Newell Brands

HOBOKEN, N.J.— A founder of Jarden Corp. recently attempted to wrest control of the Newell Brands...

A Store Without Cashiers